Berrylush

Berrylush is a D2C women's apparel brand offering affordable fashion targeting Gen Z and millennial customers, with a product range that includes dresses, co-ord sets, jumpsuits, workwear and accessories. The brand operates e-commerce-first channels, has plus-size and professional wear sub-lines, and focuses on trend-led assortments, quick product cycles and omnichannel distribution to reach youth-focused consumer segments.