Pluckk

Pluckk operates a farm-to-fork digital platform and direct-to-consumer marketplace for fresh fruits and vegetables and related clean-label foods. The company curates and ozone-washes produce for safety and traceability, sells value-added items such as cold-pressed juices, meal kits and plant-protein bars, and uses AI-led quality checks and demand forecasting to optimise inventory and reduce waste. It distributes through its app and third-party quick-commerce marketplaces while scaling offline retail presence across Indian cities.